Jazztel: Jazztelia
Goals
Jazztel decided to launch an online community to enhance its services with user generated content and reduce reliance on third party content. The Shaker platform allowed it to reduce maintenance effort and investment.
Tasks
- Product strategy and definition: information architecture, interface design, blog community.
- Programming guide integration.
- Video on demand schedule integration
- Content management System development.
Results
- More than a 1,000 posts and photos uploaded by users
- Content costs dramatically reduced
- Maintenance managed by a small team
